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DVR, Once TV’s Mortal Foe, Helps Ratings

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Against almost every expectation, nearly half of all people watching delayed shows are still slouching on their couches watching messages about movies, cars and beer.

Are people actually watching the commercials? Or just using the break to chat with friends, grab a snack, and run to the bathroom?


November 3rd, 2009 at 4:32 pm

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